A Hirosaki University alumni, Ioana started her career with Toyota Motor Corporation (Tokyo). She then went on to manage corporate and press events in a sales and marketing capacity with JTB UK and W&O plc (London). Ioana continued to expand her international project portfolio in PR (Bucharest) and with a three-year assignment with Jaguar Land Rover Europe, managing pan-European events, customer loyalty programmes and sponsorship activation (Frankfurt).

Ioana holds a CIM Diploma with the Chartered Institute of Marketing (UK), a PMP® certificate as a project management professional (USA) and is the founder of IVENTUM Ltd, a growth marketing consultancy based in the UK. Digital Transformation, Design Thinking and Agile Methodologies are new points of interest, and she is currently studying for her PMI-ACP agile certification.

Ioana publishes opinion pieces, productivity tips and motivational insights to support business confidence, innovation and growth.